Online Retail Media best practices for CPGs
Vivek Rastogi, Director of eCommerce, Colgate Palmolive
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Some of the key highlights from the presentation include:
Hear form a leading brand and on how they plan, negotiate and execute their Online Retail Media plans
Get the tips and insights on how to measure the success and ROI of your Online Retail Media campaigns
Learn about the differences between traditional media and online Retail Media and the key factors to consider during the planning stages of your campaigns